Advisory, Counseling and Coaching Services
“Strong aftersales service is not just a support function. It is a competitive advantage.”

Manufacturers of engineering systems and boatbuilders know that a vessel’s value is tested not just at launch but over the years it remains in service. That’s where your aftersales strategy matters most. I help teams move from reactive firefighting to strategic, customer-focused support that creates long-term value.
Whether you are an OEM, a system supplier, or a shipbuilder, I work closely with your product support, aftermarket, or design teams to help you make smarter decisions and drive real change.
What I Do
As your trusted advisor, I provide structured guidance and experienced insight to help you
• Develop or refine your aftersales strategy
• Transition from reactive support to continuous improvement
• Make informed decisions on service design, structure, and priorities
• Align your product support operations with quality standards, such as ISO 9001
• Create sustainable service arrangements and contracts
• Strengthen cross-functional collaboration between aftersales, engineering, and design
My Approach
I bring a unique external perspective, free from internal politics and filters.
I see what your customers experience, and I understand what your team is up against. With experience across hundreds of support cases and deep industry awareness, I help you break patterns, uncover root causes, and lead with confidence.
• Independent: No internal bias.
• Flexible: I combine structured frameworks with custom-fit solutions.
• Strategic: I focus on long-term effectiveness, not quick fixes.
• Proven: I have supported clients in establishing global service systems and ISO-aligned processes.
How It Works
• Format: One-on-one coaching, strategic advisory, or team workshops
• Delivery: Available on-site or remotely
• Scope: Short-term guidance or long-term advisory relationships
Outcomes You Can Expect
• Aftermarket managers who see their role as strategic, not reactive
• Teams empowered to influence design and reduce recurring failures
• Support systems that are scalable, reliable, and respected
• A shift in mindset from isolated issue resolution to root cause thinking
• Better alignment across departments and with customer needs
Let’s Improve What Happens After Delivery
Your customer might only buy the product once, but they will live with it for years.
Strong aftersales service is not just a support function. It is a competitive advantage.
Let’s build it strategically.